CP Davidson are based in Chorley, and build custom lorry back ends, such as the skip hook adaptation pictured above. Therefore, the photography needed to concentrate on their work (The adaptation) rather than the cab. Obviously, the cab is the pretty bit, but the hook assembly is what they do, and what they sell.
Photographing large vehicles brings it’s own challenges. Photographing a group of four especially so.
Automotive photography can be challenging, particularly large vehicles such as lorries or buses. And equally, it can be very rewarding.
This Scania truck is part of a collection of trucks and wagons belonging to a company, based in London, near the City Airport. I was there to create a portfolio of images for use in their PR and marketing, but also for their new website, currently being developed by D & M Creative.
I have to say, I do enjoy photographing vehicles. Automotive photography in all its forms, and not necessarily the fastest, sleekest sports cars either. I just like creating the best image I can for my client. My client? Actually, on this occasion, my client is a marketing company, Moo Creations. They gave me an interesting, if very short brief. “We have a client who manufactures the refuse unit on bin lorries. Can you make it look sexy?”