As many restaurant owners understand, the methodology of marketing to a target audience isn’t just driven by the business, it’s driven by their clients.
I wondered how the Fujifilm GFX 50s would deliver on a nice, low key food image, not too dissimilar to the renaissance era paintings we are familiar with. It really wouldn’t take an awful lot to light it, to be honest. Pretty much a single light, and a reflector.
Mark, who owns the Emmott Arms, asked for a full range of images. This was to include food photography, and also interior and exterior images. He also wanted to include some staff imagery, although rather than headshots, he wanted lifestyle images that would reflect the character of the establishment.
I was asked to visit a young lady by the name of Kathryn Whitehill, in Heswall, Wirral who needed some food photography. She had been a contestant on Masterchef, and has a food blog entitled Simply cooked with love. She felt she needed some new images to help kickstart her new site revamp. A lovely lady, and her site is a good resource for home cooking recipes.
Quite often, when presented with a dish to be photographed, I want to isolate a specific part of the food, rather than present the whole thing. This could be derived from the main ingredient, or the most photogenic item amongst the whole platter.
The food provided for the attendees at the Enterprise Visionary Awards is always something special. And this year, they didn’t disappoint.
This was the second shoot with Hazel for her client, Kenanks in Burnley.
This image is from a shoot whilst supporting Hazel Riddle during a food shoot for her client, Kenanks of Burnley.
These were actually taken almost three years ago, for Ninos, an Italian restaurant in Cliviger.