I have used many camera systems over the years, for various aspects of my work, including food, automotive, property and products etc.. Starting with film cameras such as Fujica, Contax and Nikon, before stubbing a tentative toe into the realm of digital cameras. The impact of digital on the commercial photography world still holds surprises, which I expect to continue with the launch of the
Why Use The OM SYSTEM Cameras For Food Photography? But before we get into that, there's probably a few things I need to make clear. Yes, I'm an OM SYSTEM Ambassador. No, I don't use the OM camera system because I'm an Ambassador. I was asked to become an Ambassador because I use the cameras. (Actually, I was asked way back in 2017 when it was
Automotive photography can be challenging, particularly large vehicles such as lorries or buses. And equally, it can be very rewarding.
This image was developed for use with the food photography side of the business and has become quite widely recognised since we started using it a few years ago.
This was an unusual shoot. Not really the subject, or the lighting etc. More the circumstances than anything.
Marketing and PR photography. Something that tells the viewer “This is me, and this is what I do.”
Photographing chocolate can present challenges. If you aren’t careful with regards to lighting, the chocolate can take on an almost plastic look. Not particularly conducive to one of the world’s most renowned romantic food items.
I have to say, I do enjoy photographing vehicles. Automotive photography in all its forms, and not necessarily the fastest, sleekest sports cars either. I just like creating the best image I can for my client. My client? Actually, on this occasion, my client is a marketing company, Moo Creations. They gave me an interesting, if very short brief. “We have a client who
All my food photography is client driven. Whether that’s restaurants, hotels, recipe books or Getty Images, the brief and styling is usually someone else’s decision.