Michael Sewell Photography
Michael Sewell Contemporary Photography
Food or Product Photography?
April 10th, 2012
Wedding cakes. Lots of them 
Is it food or product photography? Normally, when I have a subject to photograph which sits in two or more categories, and determining the right strategic approach to the photographic style is difficult, I consider the target client rather than the paying client. Occasionally, my clients don’t always recognise the characteristics of their products that entice their clients to buy, possibly because they are too close to their own product and view it differently. Read the rest of this entry »
Tags: Commercial, Lencarta, Weddings
Posted in Commercial | No Comments »
Lencarta Location Lighting Courses, Lancashire
March 27th, 2012
This year’s courses are to run roughly once per month. Each day has a full itinerary starting at 0900hrs with a basic introduction to off camera flash (OCF), often referred to as strobist technique. Equipment requirements and capabilities are discussed and utilised to illustrate how to get the most from the least equipment. Read the rest of this entry »
Tags: Lencarta, Lighting Courses, Portrait, Strobist
Posted in Courses, Strobist | 2 Comments »
The Band Stand
March 21st, 2012
One of my more interesting wedding venue brochure shoots just lately, was Park Hall near Chorley. I’ve already covered the general shoot in a previous blog entry, but this one is to do with one of my favourite features of the hotel. Read the rest of this entry »
Tags: Commercial, Lencarta, Weddings
Posted in Commercial, Weddings | 4 Comments »
Corporate Headshot – Nelson, Lancashire
March 14th, 2012
Meet Jonathan, a commercial estate agent based in Nelson, not a million miles from my studio complex. It was Jonathan that found the premises for me, and basically turned my business plan on its head, before opening new horizons for me.
Jonathan happened to mumble something about needing a decent image for his social media and upcoming press releases, so this was an opportunity to repay him for the new opportunities I now have. Read the rest of this entry »
Tags: Commercial, Lencarta, Portrait
Posted in Commercial, Portraits | No Comments »
A Winter Wedding – The Villa, Wrea Green
February 29th, 2012
Winter weddings can be very challenging. If the weather’s good, chances are, it’ll still be incredibly cold. This wedding was on the 14th January, and whilst we had watery sunshine, it was absolutely bitter. Read the rest of this entry »
Tags: Low Light, Strobist, Weddings
Posted in Low Light, Strobist, Weddings | 2 Comments »
Nicola’s Shoot
February 21st, 2012
This was part of the portfolio shoot I did for Nicola Sumner, a young lady I’ve worked regularly with, especially wedding venue brochure shoots. I’ve previously written about the images from this session that were destined for Lencarta’s product catalogue, and these are a couple of others taken at Studio Sphere. Read the rest of this entry »
Tags: Commercial, Lencarta, Portrait
Posted in Commercial, Portraits | No Comments »
The Rock Climber
February 17th, 2012
I was given the task of finding images that would relate the qualities of various pieces of Lencarta equipment without the need for huge amounts of texts etc, and would work well for their product catalogue. Some of these images were a little tongue in cheek, whilst others conveyed their message quite strongly. When it came to the Safari Li-on, at first I wondered as to which of its many strengths I should portray. Very quick recycle times, bright modelling light, the lightweight compact aspect of the kit or any of its other fine atributes. As a very heavy user of the Safari Classic, the features that really stood out for me was the weight and small size. Surely it could be taken absolutely anywhere, even the most remote of locations. Hmmmmmmmmm. Read the rest of this entry »
Tags: Commercial, Lencarta, Strobist
Posted in Commercial, Landscape, Strobist | No Comments »
Beauty and the Dish
January 10th, 2012
Further to my last post, and continuing the development of images for the Lencarta catalogue, I had another opportunity to work with Nicola, one of my favourite models. Read the rest of this entry »
Tags: Commercial, Lencarta
Posted in Commercial | 2 Comments »
Lencarta Catalogue
January 4th, 2012
As many of my clients know, I much prefer to combine several client’s needs together in one assignment. It keeps the cost down and everyone benefits from the input of others. Read the rest of this entry »
Tags: Commercial, Lencarta
Posted in Commercial | No Comments »
Santa and his er….. helicopter
December 29th, 2011
This was an assignment for Toy Box Live, a new company launching over Christmas 2011. Simple idea really, and particularly relevant in today’s economic climate………… Toy rental! Read the rest of this entry »
Tags: Commercial, Lencarta, Vehicles
Posted in Commercial | No Comments »
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